Nulo Pet Food
2019 - 2021
Social Marketing Manager
Austin, Texas
Duties
• Create, curate, and post across all Nulo social channels • Track, analyze, and report on social media metrics and website KPIs • Manage and execute brand influencer campaigns on social media • Oversee photographer influencer network for social media content • Oversee all off-site event activations and social media • Strategize paid social campaigns for Facebook, Instagram, Pinterest, and TikTok • Work with the creative team to create fresh and engaging content for all social media platforms • Engaging and source shareable user-generated content (UGC) and amplify via social media platforms • Utilize internal tools to monitor social channels for brand, industry, and other relevant conversations •
This Is Nulo HQ
Responsible for conceiving and executing the innovative concept for the 2021 Nulo + Petsmart Services Leadership Meeting, including filming and editing the final cut. Additionally, successfully established and managed NULO HQ on Instagram, offering an engaging glimpse into our office's daily life and behind-the-scenes moments.
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@NuloHQ on Instagram